The author's latest articles

How to promote a medical site in 2024

How to promote a medical site in 2024

Promotion for the site of medical services is associated with additional difficulties due to the nuances inherent in this niche. […]

10 Steps to Optimizing Your Local Business (GMB)

10 Steps to Optimizing Your Local Business (GMB)

Google My Business is an essential tool for businesses with a physical location. This service is especially important for companies […]

How to create an effective SaaS strategy in 2022

How to create an effective SaaS strategy in 2022

Software as a Service (SaaS) is a business model in which a customer buys access to a program by a […]

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Influence of external links on website promotion

Influence of external links on website promotion

There are two types of linking: internal and external. Both affect SEO. What factors influence link quality, how to assess […]

How to use H1-H6 headings with benefit for SEO

How to use H1-H6 headings with benefit for SEO

If you blog on the site not only for image purposes but also for promotion on the Internet, you need […]

The hreflang attribute for a multilingual site

The hreflang attribute for a multilingual site

While promoting sites in several regions and attracting users from different countries, SEO specialists face several specific problems. One of […]

How to optimize images for a website

How to optimize images for a website

Visual content is more than just a pretty picture. Without it, SEO can lose a lot. And that’s why. Is […]

HTTP server response codes and their impact on SEO

HTTP server response codes and their impact on SEO

Google representatives often mentioned that a whole set of factors affects the ranking of resources, and the correctness of program […]

What are the orphan pages of the site

What are the orphan pages of the site

  What are orphan pages Orphan pages (OP) are web pages on a site that do not have links. If […]

Why Schema.org markup is needed

Why Schema.org markup is needed

АBenefits of implementing micro-markup: more attractive and understandable page appearance in the search results; improving indexing in the Google search […]

What Open Graph markup is

What Open Graph markup is

Social media reposts are one of the powerful tools for website promotion, especially if it has an active blog. And […]

SEM: What is it, the difference between SEM, SEO, SMO

SEM: What is it, the difference between SEM, SEO, SMO

What is SEM? Let’s find out! SEM is an abbreviation from search engine marketing. It involves the use of paid […]