Why your ad is not being moderated Is Facebook rejecting your ads one by one? To prevent it from happening next time, read a short list of unwanted content.   Prohibited content. Advertising will not pass moderation if it concerns: tobacco products, weapons, medicines, goods from the 18+ category and others. See Facebook's rules for…

How to track the effectiveness of Instagram advertising Conversion is a measure of the ad's effectiveness. Usually, it is a specific user's action on your website: registration, filling out a form, adding a product to the cart or order. [read_also id="42662"] To track online conversions from Instagram, you need to:   Install Facebook Pixel on…

Applications for creating Stories According to research by SocialMediaToday, 80% of surveyed digital marketers actively use Stories.   We have prepared a list of applications with the broadest functionality for creating original Stories suitable for Android and iOS.   Templates for Stories:   StoryArt. There are more than 1,000 design options in the application gallery.…

How to determine the effectiveness of your advertising campaigns? It is easy to do based on key KPI.   Let's consider the main ones:   CTR is the ratio of the number of clicks to the number of impressions. Based on this indicator, you can find out whether the audience is interested in the ad.…

Do you have a brand business page but no sales? We will tell you how to fix this and about other useful things on our pages on social networks.   To increase website conversion and attract new potential customers to your page, there are two options besides organic: targeting and bloggers' advertising.   Let's analyze…

SWOT analysis is conducted to comprehensively assess the enterprise's state and future threats to its development. The acronym SWOT was first introduced in 1963 by Professor Kenneth Andrews at Harvard at a conference on business policy issues. Then other professors suggested using the SWOT model to calculate the company's behavior. This method began to be…