Google regularly releases new and improved old algorithms to improve the quality of its search engine. So, in the summer of 2021, Core Web Vitals metrics were launched. What they affect and how to test and improve them — let's discuss in the material. What is Core Web Vitals Core Web Vitals is a set…

In the summer of 2020, Apple announced at the Worldwide Developers Conference that with the release of the iOS 14 mobile operating system in the fall of 2020, new privacy rules would come into effect — the advertising identifier of Apple devices (IDFA) will be able to collect personal data only with the consent of…

Before talking about TikTok promotion, let's look at the application's statistics. Initially, the software was launched back in 2014 and was focused on educational content, video lessons and lectures. After a complete reboot in 2017, the developers presented an entertaining social network that immediately became popular. Read more about TikTok and its features in our…

Among social networks, Instagram occupies a leading position in the world. This site was created not only for posting photos, but also for advertising your business. In this social network, there is a large concentration of people who sell things with the author's design or have a blog on the relevant topic.Everyone wants to become…

How to promote a post on Instagram: an instruction with examples Today, Instagram is one of the most popular social media platforms, especially among Ukrainian users. Therefore, it is not surprising that many young companies and brands first create profiles on Instagram, and only then engage in website development. And for quick and effective promotion…

Content plan: why is it needed and whether it is possible to do without it, we tell about everything in turn. What is a content plan A content plan is a pre-formed schedule for publishing content on social networks. Many people will think: «Why should I create a content plan? I have enough imagination to…