You have set up advertising for your business on Google on your own, or addressed a specialist but don't see the ads in search results? Today we'll consider why contextual PPC advertising is not available for viewing and what aspects to look for while setting up your ads. Setting up geotargeting Imagine that your media…

Search engine optimization aims to raise the position of the site in the results of the search engine for user queries. Using it can attract the target audience to the web resource and increase sales. If you want to do SEO promotion, then it is better to consult a specialist. An SEO specialist is familiar…

A company that wants to gain a foothold in the market must pay attention to managing a corporate blog. Today, a blog isn't only a business trend but a vital necessity for a project. And it can help attract new customers, increase sales, make the brand recognizable and much, much more. What is the secret…

One of the effective tools of Internet marketing is contextual advertising (PPC). It can significantly increase sales of goods or services. Google contextual advertising is effective because it is not shown to all Internet users, but only to those whose field of interest coincides with the subject of the advertised services or products. That is…

Sometimes launching a Google Ads campaign doesn't produce what you want — no clicks, no requests. Later in this article, we will look at the most common issues with setting up Google Ads and advise what to do in such cases. What is lead generation Lead generation attracts new users to your resource, who will…

One of the SEO promotion tools is the placement of external links on donor websites. At the same time, it is not necessary for the donor to have the same target audience as your website. There are many other parameters to consider while choosing a donor, and target segment can be partially ignored. What is…