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Banner advertising on the Internet: what it is and how it works

Banner advertising on the Internet: what it is and how it works

Marketers have been using banner ads for almost 30 years. During this time, it has seriously changed and acquired new forms, but it still attracts the audience. But what is banner advertising, and what are its types? Let's consider it in detail in the article. What is banner advertising Banner ads are advertisements that attract…
SEO copywriting: what is it

SEO copywriting: what is it

To increase the traffic to your site, the number of potential consumers of your products or services, and improve the position of the web resource in search results for the desired queries, experts use a variety of SEO tools. SEO copywriting is one of the most effective tools. It is the most important component of…
Who is a SEO specialist

Who is a SEO specialist

Almost every website owner strives to bring their resource to the top of search results to attract traffic and increase conversions and company awareness. An SEO specialist can help you solve this problem. We will tell you who they are, what they do, and how to choose a real expert among many specialists. Who is…
How to promote YouTube videos

How to promote YouTube videos

Today, YouTube is one of the most effective channels for business promotion. However, it is not enough to shoot a video and upload it to your channel. You need to work on the design and navigation of your YouTube channel and the promotion of the video. In this article, we will tell you what is…
DMCA complaint: what is it and how to takedown it from the website

DMCA complaint: what is it and how to takedown it from the website

The content of the resource directly influences ranking on search engine organic results. If you put a lot of effort into creating it, you should definitely protect it. And Google DMCA will help you protect your content from plagiarism. What is DMCA DMCA (Digital Millennium Copyright Act) is a law that protects authorial content in…
10 methods for improving Google Ads search advertising

10 methods for improving Google Ads search advertising

Optimization of Google Ads should be carried out constantly, both during the testing period and during its management. In this way, it is easier to detect errors and find points that bring direct losses.  Why optimize an advertising campaign Optimizing your advertising campaign is the key to the success of your business. After all, it…

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