More than one marketer, SMM specialist, and entrepreneur said the popularity of Tik Tok for business today. After all, the platform has every chance to become almost the most popular in the world. TikTok offers an attractive content format that is well received by the audience and is also known for its algorithms that make…

Promotion on social networks today is relevant to almost every business owner who wants to develop it and attract an interested audience, and SMM services are extremely in demand. But for this promotion to be as effective as possible, it is necessary to constantly keep abreast, follow current trends and understand the current algorithms of…

Russian propaganda on the Internet operates at an extraordinary speed. The Russians spread fake videos on all possible platforms, including YouTube. Many Ukrainians are engaged in debunking propaganda videos, but their views are often low. In addition, the demand for Ukrainian-language content has increased significantly on the video platform. At the same time, not all…

Test seven times, only then launch – this is an unspoken rule well known to professional marketers. They are guided by it every time before the launch of an advertising campaign, in particular when promoting on social networks. Let's analyze in detail what are the advantages of the test period and whether it really saves…

A hashtag is used in different social networks. However, mostly on Instagram. How can they help promote your account and how to use them to achieve your goals — read further in the material. What is a hashtag on Instagram A hashtag is a way to mark posts in social media. One or more keywords…

As more and more conversations between customers and businesses take place online, automated messaging tools – chatbots – are becoming more useful than ever on social media. What is an Instagram chatbot, and what are its benefits? Let's consider it further in the material. What is an Instagram chatbot An Instagram chatbot is a platform…