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What is UGC, and how does user-generated content help increase visibility in search engines

What is UGC, and how does user-generated content help increase visibility in search engines

User-generated content has become an effective digital marketing tool for increasing user engagement, building a loyal audience, and advancing search results. After all, reviews, photos, videos, and other content created not by professional marketers but by ordinary consumers help brands get closer to their audience and build trusting relationships with them. In this article, we…
Arbitrage for beginners: how to launch your first advertising campaign and avoid key mistakes

Arbitrage for beginners: how to launch your first advertising campaign and avoid key mistakes

Traffic arbitrage has become one of the most popular ways to make money online, attracting both experienced marketers and beginners. Its essence lies in using traffic sources to attract users to affiliate offers (offers) to receive a reward. However, success in this area depends not only on desire but also on understanding key processes, including…
How to watch competitors’ Stories anonymously: secrets that will help you stay invisible

How to watch competitors’ Stories anonymously: secrets that will help you stay invisible

An essential part of marketing analysis and developing your strategy for development in social networks is studying your competitors’ content, including viewing their Stories. What you get from viewing your competitors’ Stories Evaluating the effectiveness of their content. This allows you to find out which publication formats work best, which topics interest your audience most,…
Quality link profile: why it matters to your SEO promotion

Quality link profile: why it matters to your SEO promotion

A high-quality link profile is an essential element of SEO optimization and website promotion in general, as it has a direct impact on search engine rankings. For example, links (backlinks) from other web resources are one of the most important ranking factors for Google. What it is and why it is important to create a…
How to promote an Instagram page: basic strategies and tools

How to promote an Instagram page: basic strategies and tools

Instagram attracts millions of people every day. Among the audience, there are many paying customers who are ready to buy your products. So, Instagram is a social network ideal for promoting your brand and finding customers. The article below describes how to start a successful journey of your business on Instagram.  Why promotion of Instagram…
Comprehensive marketing strategy is the key to the success of your brand

Comprehensive marketing strategy is the key to the success of your brand

Creating a marketing strategy is the first step of successful online business promotion. This is a complex and multifaceted process that requires a careful approach. Yet, a properly developed strategy is the key to effective promotion. In this article, we will discuss the components of such an action plan and its main features in more…

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