We know how to promote projects in different business niches, on different CMS and with different budgets. In the process of promoting the site, we provide transparent detailed reports on the work carried out and show the results in numbers, which allows you to objectively assess the effectiveness of the site's SEO. From us, you can order a turnkey project of any topic at optimal prices and with a significant result in 3-9 months, depending on the niche and scale of your business.
Why clients choose us:
We suggest you familiarize yourself with our cases
SEO website optimization is an effective tool for online promotion, which helps to take the top places in Google search results.Turnkey website promotion can expand the target audience, increase brand popularity, attract quality traffic to the website and increase the number of applications and sales.
We provide the following services:
2.
First we compare different strategies, and the work of different channels and tools, and based on the data obtained after comprehensive analysis, we develop an individual promotion strategy for your website, taking into account the specifics of the target audience and the unique features of the project.
4.
We check the compliance of the current site structure with the semantic core; if necessary, we suggest creating new pages for unused clusters to maximally cover the target traffic. We analyze the nesting levels of pages and give recommendations for improving the site structure.
6.
Texts with keywords that Google uses to find and display search results are at the core of SEO website promotion. Effective website promotion is impossible without high-quality, optimized content.
To create such content, we develop a content plan and create a list of technical assignments for writing texts based on a well-researched semantic core. The technical assignment includes all the necessary SEO and LSI parameters that the texts should meet, such as keywords, their density, text readability, and more.
Ready texts are optimized according to the requirements of search engines:
- Meta tags are filled in.
- Headings H1-H6 are written.
- Images are optimized and made unique.
- Internal linking is implemented.
1.
We analyze your resource and competitors’ sites in the top search positions, in particular, the adaptability and structure of sites, the size of texts and features of content delivery, key queries, determine priority goods and services, the intensity of link building, and the most effective referral domains.
2.
First we compare different strategies, and the work of different channels and tools, and based on the data obtained after comprehensive analysis, we develop an individual promotion strategy for your website, taking into account the specifics of the target audience and the unique features of the project.
3.
At this stage, we select keywords and phrases that characterize the website, products, or services, and will be used for the SEO of the resource. The effectiveness of website optimization depends on the correct selection of keywords and their precise placement on the pages. Keywords are selected like this:
- Determine the keywords that cover the entire search demand in the website's topic and its main competitors;
- Collect queries that contain these words and synonyms, taking into account commercial and informational queries;
- Check the competitiveness of the collected queries.
4.
We check the compliance of the current site structure with the semantic core; if necessary, we suggest creating new pages for unused clusters to maximally cover the target traffic. We analyze the nesting levels of pages and give recommendations for improving the site structure.
5.
Slow page loading, internal errors, and lack of responsiveness can negatively impact the SEO performance of a site, therefore it is necessary to conduct a site audit and fix existing technical errors. As part of the technical audit, we analyze the entire internal part of the site, checking everything:
- Correctness of meta tags;
- Content structure;
- Internal links structure and its correctness;
- Microdata markup settings;
- Breadcrumb settings;
- Presence of hidden text;
- Language version settings;
- Navigation convenience;
- Sitemap and robots.txt file settings;
- Indexing;
- 301 redirects;
- Listings and pagination;
- Presence of HTML errors;
- Presence of duplicate pages.
We fix the found errors, remove duplicate pages, delete or replace broken links with updated ones, set up redirects and everything necessary for more effective promotion. Sometimes the audit reveals that the site is under search engine sanctions. Usually, this is not a verdict, and the site can be lifted from sanctions. This must be done, otherwise, all efforts towards SEO promotion of the website will be in vain.
6.
Texts with keywords that Google uses to find and display search results are at the core of SEO website promotion. Effective website promotion is impossible without high-quality, optimized content.
To create such content, we develop a content plan and create a list of technical assignments for writing texts based on a well-researched semantic core. The technical assignment includes all the necessary SEO and LSI parameters that the texts should meet, such as keywords, their density, text readability, and more.
Ready texts are optimized according to the requirements of search engines:
- Meta tags are filled in.
- Headings H1-H6 are written.
- Images are optimized and made unique.
- Internal linking is implemented.
7.
The presence of numerous links from other resources is an indicator for search engines to trust your website. Thanks to external links, SEO website promotion can be done faster and more effectively. However, it is important to pay attention not only to the number of links but to their quality too, as links from suspicious websites can harm your reputation. Therefore, authoritative websites with a high trust rating should be selected for placing articles with links to your resource.
During the stage of external placement, our task is to make sure that people talk about you on the Internet. We track the number of mentions, adjust the tone of speech, and remove links that can harm the reputation of the website.
1.
We analyze your resource and competitors’ sites in the top search positions, in particular, the adaptability and structure of sites, the size of texts and features of content delivery, key queries, determine priority goods and services, the intensity of link building, and the most effective referral domains.
3.
At this stage, we select keywords and phrases that characterize the website, products, or services, and will be used for the SEO of the resource. The effectiveness of website optimization depends on the correct selection of keywords and their precise placement on the pages. Keywords are selected like this:
- Determine the keywords that cover the entire search demand in the website's topic and its main competitors;
- Collect queries that contain these words and synonyms, taking into account commercial and informational queries;
- Check the competitiveness of the collected queries.
5.
Slow page loading, internal errors, and lack of responsiveness can negatively impact the SEO performance of a site, therefore it is necessary to conduct a site audit and fix existing technical errors. As part of the technical audit, we analyze the entire internal part of the site, checking everything:
- Correctness of meta tags;
- Content structure;
- Internal links structure and its correctness;
- Microdata markup settings;
- Breadcrumb settings;
- Presence of hidden text;
- Language version settings;
- Navigation convenience;
- Sitemap and robots.txt file settings;
- Indexing;
- 301 redirects;
- Listings and pagination;
- Presence of HTML errors;
- Presence of duplicate pages.
We fix the found errors, remove duplicate pages, delete or replace broken links with updated ones, set up redirects and everything necessary for more effective promotion. Sometimes the audit reveals that the site is under search engine sanctions. Usually, this is not a verdict, and the site can be lifted from sanctions. This must be done, otherwise, all efforts towards SEO promotion of the website will be in vain.
7.
The presence of numerous links from other resources is an indicator for search engines to trust your website. Thanks to external links, SEO website promotion can be done faster and more effectively. However, it is important to pay attention not only to the number of links but to their quality too, as links from suspicious websites can harm your reputation. Therefore, authoritative websites with a high trust rating should be selected for placing articles with links to your resource.
During the stage of external placement, our task is to make sure that people talk about you on the Internet. We track the number of mentions, adjust the tone of speech, and remove links that can harm the reputation of the website.
What client companies say about us
We have collected the most frequently asked questions about SEO
SEO site audit. A detailed analysis is a mandatory step in website promotion. An audit makes it possible to assess the current state of the resource and formulate a further promotion strategy. A comprehensive technical audit is carried out regularly throughout the provision of the service.
Technical optimization. Using specialized tools, specialists prepare detailed technical tasks, after which the web resource meets the requirements of search results and the site loading speed is optimized. The necessary changes are implemented by the developers in collaboration with the project’s SEO specialists.
Local SEO. For projects that conduct business in certain regions of the country or within one city, our specialists optimize the point on Google Maps in the Google My Business service so that the promoted site occupies higher positions in searches on Google Maps or in regional search results. A mandatory step is to use special markup for elements on the site pages.
Internal optimization (working with content). Effective on-page optimization is an important component of building a page structure that allows you to tell your customers about your product or service in detail. A well-built sales funnel reduces the bounce rate and increases the conversion rate. Under these conditions, the site generates more sales and profits.
Link building. To popularize the site on the Internet and increase authority for the search engine, sites (donor domains) are carefully selected for posting high-quality thematic materials and backlinks to the promoted site. Off-page SEO is an integral part of website promotion. Our specialists formulate a link profile development strategy to achieve optimal results.
Site audit, finding technical errors and drawing up technical assignment for their correction
Specifically: analysis of internal and external optimization, website loading speed for mobile devices, optimization for a mobile device, optimization of meta tags, analysis of link weight of the website, planning further work on SEO promotion.
Connection of analytics systems: Google Analytics & Google Search Console
Web analytics systems allow you to track the behavior of site visitors, the most interesting pages for them, and analyze the effectiveness of marketing channels. All of this will ultimately help to convert traffic.
Preparing for on-page SEO: analysis of the website structure, adding new filters, creating new pages that can bring traffic, collection of semantics and keyword research, setting up correct interlinking, increasing the relevance of website pages.
We use 100% “white” methods that provide a good impact on site ranking for a long time, without the risk of falling under the sanctions of search engine algorithms and, thus, justify the budget for promotion and ensure growth of positions in search engines.
A team of profile experts works on each project: SEO specialist, copywriter, linkbuilder, project manager. Work effectiveness is analyzed and according to analysis results the promotional strategy can be corrected. We regularly provide reports on the work done, so you will always know about the effectiveness of our website SEO services.
If you do not have specialists who can implement technical recommendations in the staff, we can involve additional specialists — designers, usability specialists, analytics. We have all the necessary capabilities to improve the site’s position in search engines to provide a comprehensive service for your site to increase the site’s position in search results.
We use reliable fully functional SEO instruments during our work: Serpstat, Ahrefs, Search Console, Screaming Frog, Key Collector, Seranking, Majestic.
To learn more about the advantages of Lanet CLICK, the features of website promotion on the Internet and the price for promoting your particular project, order an individual consultation!
The price for promoting an online resource varies and depends on the niche and goals of the business, as well as the amount of work required. We offer several tariffs:
Basic. Suitable for small corporate websites, landing pages, and business card sites. It is a package for maintaining the existing result and long-term planned entry into the TOP.
Standard. Optimal for corporate websites with some services and large commercial clients. It is a package for project development, bringing the resource to the top of competitive requests and increasing the result.
Premium. For large projects with numerous pages and highly competitive niches. It is a package for intensive project development, obtaining first positions in competitive business sectors, and increasing results.
We use 100% “white” methods that provide a good impact on site ranking for a long time, without the risk of falling under the sanctions of search engine algorithms and, thus, justify the budget for promotion and ensure growth of positions in search engines.
A team of profile experts works on each project: SEO specialist, copywriter, linkbuilder, project manager. Work effectiveness is analyzed and according to analysis results the promotional strategy can be corrected. We regularly provide reports on the work done, so you will always know about the effectiveness of our website SEO services.
If you do not have specialists who can implement technical recommendations in the staff, we can involve additional specialists — designers, usability specialists, analytics. We have all the necessary capabilities to improve the site’s position in search engines to provide a comprehensive service for your site to increase the site’s position in search results.
We use reliable fully functional SEO instruments during our work: Serpstat, Ahrefs, Search Console, Screaming Frog, Key Collector, Seranking, Majestic.
To learn more about the advantages of Lanet CLICK, the features of website promotion on the Internet and the price for promoting your particular project, order an individual consultation!
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Thanks to experience in different business niches and different website types (corporate, online stores, business card website etc), we undertake website promotion in search engines on different topics and on different CMS:
Our SEO company knows how to promote websites in such niches:
A good strategy, perfectly selected digital tools, and their effective application will allow the business to increase profits, grow the customer base, and form recognition and loyalty. Do you want something like that? Contact us.
You have taken the first step towards effective online marketing. Our managers will contact you and consult you soon.