At the end of May, Google announced an update to its ranking algorithm. According to the company, the new algorithm will come into effect no earlier than 2021. What is this update It's called Page Experience, and its goal is to move user-friendly sites up in the rankings.With this update, Google will more strictly check…

To create a successful advertising campaign and promote the site, professionals can not do without collecting data about users and details of visits. To this end, optimizers use a variety of analytics tools.   Why is it so important to analyze traffic? Comprehensive site analytics will help to understand the audience better and tell:  …

Why do you need shortened links Let's figure it out. Which link seems less suspicious to you: three lines with strange characters at the end or a short link whose body shows (or is intuitive) where it will take you? The answer is obvious. In addition: shortened links give a complete picture of the statistics.…

Creating an online store is quite simple. It is more difficult to make a profit from it. This article is not only about which platforms, software and tools you should use when starting your own business, it covers all the steps you should follow to open a successful online store from scratch in Ukraine. We suggest…

What are meta tags and what are they used for The promotion of the site allows you to attract the maximum possible number of customers, increase sales of goods and services, and occupy the first positions in search engines. Without optimization, even the brightest and most well-designed web resource can not break through among competitors.…

SEO: How it works The search promotion of an online store with a huge assortment of products and a small business of a business card is not much different: the same methods, which differ in certain nuances, are the basis. If you use them all, then the chance of being "liked" by search engines increases,…