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10 Steps to Optimizing Your Local Business (GMB)

10 Steps to Optimizing Your Local Business (GMB)

Google My Business is an essential tool for businesses with a physical location. This service is especially important for companies whose locations are close to their target audience. However, in order to get the maximum benefit from it, you need to promote your profile. This tool is not as simple as it seems at first…
How to create an effective SaaS strategy in 2022

How to create an effective SaaS strategy in 2022

Software as a Service (SaaS) is a business model in which a customer buys access to a program by a subscription for a certain period. To attract as many subscribers as possible to the product, you need to promote the website where it is located. You need to use SEO methods to do this. However,…
How to use H1-H6 headings with benefit for SEO

How to use H1-H6 headings with benefit for SEO

If you blog on the site not only for image purposes but also for promotion on the Internet, you need to pay due attention to the structure of the text and headings. What are H1-H6 tags Headings allow you to structure the text and break it into logical blocks. And HTML tags H1-H6 are a…
The hreflang attribute for a multilingual site

The hreflang attribute for a multilingual site

While promoting sites in several regions and attracting users from different countries, SEO specialists face several specific problems. One of the most common among them is the correct display of the promoted site in specific regional results. In this regard, the key task of a specialist is to help search engines understand which countries the…
How to optimize images for a website

How to optimize images for a website

Visual content is more than just a pretty picture. Without it, SEO can lose a lot. And that's why. Is it important to optimize images Due to the huge amount of information that we receive from everywhere, people are less likely to read articles in full, they are more likely to «scan» the page in…
HTTP server response codes and their impact on SEO

HTTP server response codes and their impact on SEO

Google representatives often mentioned that a whole set of factors affects the ranking of resources, and the correctness of program codes and redirects plays a key role. In addition to affecting rankings, HTTP code statuses help you find out what is happening between the browser and the server, so their value cannot be overestimated. HTTP…

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