The author's latest articles
Google Keyword Planner: what is it and how to work with it
To facilitate SEO and PPC professionals’ work, search engine has Google Keywords Planner. The service will make it easier to […]
SEO at the stage of developing a new site: optimization and promotion from scratch
Let’s imagine that you plan to create a site. You clearly understand for what purpose it will be developed and […]
SEO copywriting: what is it
To increase the traffic to your site, the number of potential consumers of your products or services, and improve the […]
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Who is a SEO specialist
Almost every website owner strives to bring their resource to the top of search results to attract traffic and increase […]
10 proven ways to get Google to index your website
The basic step in working with SEO is to set up indexing of the site because, without it, users will […]
What is a site audit: how to conduct an SEO audit
A site audit is checking your site for compliance with Google’s requirements and the absence of errors. The SEO analysis […]
External site optimization: what it is and how it affects promotion
Every business owner who has a site on the Internet (for example, an online store) and communicates with the client […]
Google Algorithm 2022: Core Web Vitals
Google regularly releases new and improved old algorithms to improve the quality of its search engine. So, in the summer […]
UTM tags: traffic tracking
UTM tags (Urchin Tracking Module) are URL parameters that allow you to track channels, traffic sources, keywords, and other influencing […]
SWOT analysis
SWOT analysis is conducted to comprehensively assess the enterprise’s state and future threats to its development. The acronym SWOT was […]
TOP of the best tools and services for SEO site analytics
To create a successful advertising campaign and promote the site, professionals can not do without collecting data about users and […]
How to shorten links: link shortening services
Why do you need shortened links Let’s figure it out. Which link seems less suspicious to you: three lines with […]