A planned price increase for Google services is expected in January 2022. The American corporation announced it in an official letter sent to its clients from Ukraine. According to the text of the letter, Ukrainian users will have to pay 20% more. The Meta company announced the same innovations. The reason for this decision was…

YouTube is one of the top popular sites in many countries. In addition, it is the most popular video hosting in the world. YouTube features movies, music videos, trailers, news and educational programs, and amateur videos, including flyers, blogs, slide shows, comedy videos, etc. On this video hosting, everyone can create a channel and post…

Target audience is one of the basic concepts of marketing. Without a clear understanding of the characteristics of the ideal buyer, it is impossible to create a successful marketing strategy and achieve a high level of sales. But what is it, and how to describe the portrait of your target audience? Let's take a closer…

Marketers have been using banner ads for almost 30 years. During this time, it has seriously changed and acquired new forms, but it still attracts the audience. But what is banner advertising, and what are its types? Let's consider it in detail in the article. What is banner advertising Banner ads are advertisements that attract…

To increase the traffic to your site, the number of potential consumers of your products or services, and improve the position of the web resource in search results for the desired queries, experts use a variety of SEO tools. SEO copywriting is one of the most effective tools. It is the most important component of…

In the era of rapid development of online commerce, every entrepreneur wants to bring his website to the top of search engine results to attract traffic and, consequently, increase conversions and visibility of the company. A SEO specialist can help to solve this problem. We will tell you who is a SEO-specialist, what he does…