
Types of hosting and how not to go wrong when choosing for your website
Successful website operation starts not with design or content, but with choosing a hosting. It is the technical foundation that […]
Look-alike audiences are users whose interests, behavior, or other characteristics are similar to those who have already interacted with your site or pages on social networks. Working with such audiences allows you to target advertising and find your target audience effectively.
Using look-alike audiences has a list of advantages:
Before creating a look-alike, divide the base of your users into categories:
Based on these categories, create similar audiences and test them at work. It will help determine the most effective look-alike audience for your businesses.
Don’t forget to set up geotargeting: specify the location of the users you want to show your ad to. It saves the budget and eliminates unwanted audiences. It is especially true for local business.
And another important nuance! Any audience is aging, that’s why you need to update it. New customers with new interests and characteristics appear. Accordingly, new look-alike audiences are created on their basis.
Successful website operation starts not with design or content, but with choosing a hosting. It is the technical foundation that […]
In April 2025, TikTok resumed advertising for its first customer groups in Ukraine. After a hiatus caused by a full-scale […]
Instagram Direct is an opportunity for businesses to build direct communication with customers, which many use for clarifications before making […]
A good strategy, perfectly selected digital tools, and their effective application will allow the business to increase profits, grow the customer base, and form recognition and loyalty. Do you want something like that? Contact us.
You have taken the first step towards effective online marketing. Our managers will contact you and consult you soon.