Among the best in the SMM category: Lanet CLICK in the IAB Ukraine ranking
The non-profit organization IAB Ukraine, which is a member of the international association Interactive Advertising Bureau, summed up the results […]
How to track the effectiveness of Instagram advertising?Conversion is a measure of the ad’s effectiveness. Usually, it is a specific user’s action on your website: registration, filling out a form, adding a product to the cart or order.To track online conversions from Instagram, you need to:
Pixel is a piece of code that tracks website visits and users’ actions on it. It is used to create audiences and set up remarketing as well.Pixel is created in Facebook Ads Manager and then added to every website page. ⠀Pixel only tracks traffic to the site. To find out visitors’ behavior, it is necessary to enter the codes of the pages’ events that will correspond to the users’ actions. ⠀To check the correct operation of events, use the Facebook Pixel Helper plugin for Google Chrome.There is also a way to research the effectiveness of advertising for small businesses without a website. Interested to know? Read more on our Instagram!
The non-profit organization IAB Ukraine, which is a member of the international association Interactive Advertising Bureau, summed up the results […]
Promotion for the site of medical services is associated with additional difficulties due to the nuances inherent in this niche. […]
Google My Business is an essential tool for businesses with a physical location. This service is especially important for companies […]
A good strategy, perfectly selected digital tools, and their effective application will allow the business to increase profits, grow the customer base, and form recognition and loyalty. Do you want something like that? Contact us.