Anzhelika Zavadko
Head of the SMM department
More than 6 years in SMM. I know how to catch trends and “feel” Meta algorithms.
Together with the team, we can come up with a creative embodiment for the most boring information or the most unexpected info drive. I balance the border of creativity and deep meticulous analysis of KPIs.
The author's latest articles
How to watch competitors’ Stories anonymously: secrets that will help you stay invisible
An essential part of marketing analysis and developing your strategy for development in social networks is studying your competitors’ content, […]
How to promote an Instagram page: basic strategies and tools
Instagram attracts millions of people every day. Among the audience, there are many paying customers who are ready to buy […]
Promoting your Instagram business profile: free and paid methods
Instagram provides an opportunity to showcase products or services, hold promotions, attract customers through advertising, and collaborate with bloggers. You […]
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How Instagram promotion algorithms work in 2024
Social networks have long been more than just communication and photo-sharing platforms. They are complex ecosystems with laws and mechanisms […]
How to find your customers on social networks and significantly increase sales
SMM specialists promote brands on social networks by attracting customers and increasing loyalty and sales through interaction with users. This […]
How to promote your Instagram profile with Reels
Scrolling through Instagram, we’ve all seen Reels. Sometimes it’s a video with cute cats, and sometimes it’s content with helpful […]
Working with influencers: how to choose and collaborate with bloggers for successful SMM
Influencer marketing is becoming increasingly popular for promoting brands on social media. Simply put, it is advertising by bloggers. They […]
Among the best in the SMM category: Lanet CLICK in the IAB Ukraine ranking
The non-profit organization IAB Ukraine, which is a member of the international association Interactive Advertising Bureau, summed up the results […]
How to promote a business on Facebook: types of promotion on Facebook
Facebook is one of the most popular social networks in the world, so it’s not surprising that many businesses use […]
5 rules of successful advertising in social networks
Social media users see ads all the time. It appears when viewing stories, posts, reels, and news feeds. Despite the […]
The optimization of social media strategy for business growth
Social networks are one of the important tools that help businesses grow. Nowadays, they cannot be ignored. Read further in […]
10 rules of a successful LinkedIn article
An article on the LinkedIn social network will allow you to demonstrate your knowledge and expertise, as well as interest […]
