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Google Ads and Facebook Ads advertising for a building tile manufacturer

How did we find the target audience for a complex product

#Construction

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Input data

Product: universal building tiles for bathrooms made of innovative materials.

Task: to introduce the target users to the product, increase visibility, generate demand, and increase sales.

Problems: Since the sale of goods was carried out exclusively through large chain construction stores, the actual number and amount were available only in the CRM system.

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Results

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Conclusions

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