Advertising in social networks is what you need if you want to quickly tell the world about your business, expand your audience or draw attention to a new product or service. Targeted advertising allows you to attract users who are potentially interested in the product and match the description of your typical buyer or customer, which ensures its high efficiency.
We have experience working in a variety of niches, with large and small budgets, so we can help you get the most out of social media.
By ordering targeted advertising from us, you will receive:
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Targeting in social networks is a type of Internet advertising that allows you to select from the entire audience only the target audience that most closely matches the portrait of a potential customer of your business and to show advertising specifically to it. Advertisements are not displayed by keywords but by specific parameters: age, gender, location, interests, behavior, device type, etc.
This type of advertising is possible on most popular social networks. It is what makes targeting one of the best tools for performance marketing.
2.
We get access to Meta resources and GTM/GA analytics systems. We configure Facebook Pixel and Google Analytics (basically) and check the site’s readiness to launch advertising.
4.
We plan and create the account structure, segment the target audience, create audiences for advertising, and launch test advertisements in accordance with the plan.
6.
We analyze advertising effectiveness and prepare reports. We draw conclusions and make plans for further work.
1.
We analyze the brief, niche, product, or service. We audit the existing advertising account and draw up a media plan, which we agree upon at the meeting with the client.
2.
We get access to Meta resources and GTM/GA analytics systems. We configure Facebook Pixel and Google Analytics (basically) and check the site’s readiness to launch advertising.
3.
We build hypotheses about advertising communications, develop a “roadmap” for the launch and development of a project, and agree on the USP and CTA for advertising campaigns. We analyze competitors in the advertising library and, taking into account trends, develop creatives and prepare texts for advertisements.
4.
We plan and create the account structure, segment the target audience, create audiences for advertising, and launch test advertisements in accordance with the plan.
5.
We monitor the progress of advertising campaigns and analyze the first results. Based on the data obtained on advertising effectiveness, we adjust, optimize the ad, and scale the advertising campaign.
6.
We analyze advertising effectiveness and prepare reports. We draw conclusions and make plans for further work.
1.
We analyze the brief, niche, product, or service. We audit the existing advertising account and draw up a media plan, which we agree upon at the meeting with the client.
3.
We build hypotheses about advertising communications, develop a “roadmap” for the launch and development of a project, and agree on the USP and CTA for advertising campaigns. We analyze competitors in the advertising library and, taking into account trends, develop creatives and prepare texts for advertisements.
5.
We monitor the progress of advertising campaigns and analyze the first results. Based on the data obtained on advertising effectiveness, we adjust, optimize the ad, and scale the advertising campaign.
What client companies say about us
During the cooperation, the company has proven itself as a professional and reliable partner, and the company's employees have shown high professionalism, creativity, and efficiency in fulfilling the assigned tasks. The professionalism of the specialists in Lanet CLICK LLC ensures the high quality of the services provided.
- Funduk.Ua
During our cooperation, this company won our trust with its impeccable work and responsibility for the final result. All services are provided with high quality and on time. We recommend Lanet Click LLC as a reliable and efficient partner in the field of IT services.
- Kovalska Invest LLC
During the period of cooperation, Lanet CLICK LLC has shown its ability to approach tasks with full responsibility and to perform work of high quality and on time. A distinctive feature of the agency's work is the high level of professionalism, organization of the company's employees, and honesty. They promptly respond to force majeure circumstances and effectively organize the work process. We recommend Lanet CLICK for cooperation as a reliable and stable business partner!
- JSC Oschadbank
The company has confirmed its professionalism, activity, and competence in performing the assigned tasks. We are satisfied with the work of Lanet Click LLC and recommend the company as a responsible and reliable partner.
- Lanet Network LTD
The company is a reliable partner, and the company's employees are professionals to whom you can entrust the matter and be sure of the quality and timeliness of the services provided. I confirm that the team of specialists at Lanet CLICK LLC ensures the high quality of the services provided.
- IntergalBudInvest
We are completely satisfied with our work with the Lanet CLICK team. The representatives have repeatedly confirmed their competence and ability to achieve results. Advertising, adjusted by them, works effectively, communication is clear, all tasks are completed in time and on a proper level. We recommend the agency as a reliable contractor.
- Berest
Sincere thanks to the Lanet CLICK team for the excellent work in the field of targeted advertising for our company. Specialists analyzed our audience in detail, created cool creatives and adjusted advertising campaigns so that our business received a significant increase in the number of customers and sales. They always stick to the negotiated budget, terms, and remind about the launch of new ideas and wishes. It is worth noting the prompt feedback and flexibility in solving any issues. The team is always in touch, offering creative solutions and updating strategies based on results. We recommend this company to everyone who seeks high-quality and effective promotion of their business online.
- KeramHall
We are very pleased! We see the results both by impressions and by average positions. We would like to add that the agency dispelled our previous experiences of cooperation with SEO specialists, because it was usually necessary to make a lot of effort to get something moving. Here, on the contrary, it feels like team have everything under control, and this issue is completely taken care of! Exceeded expectations-reality. We are satisfied with the partnership with Lanet CLICK. Special thanks to the project manager, like the communication, the structured approach and everything is very clear and prompt, so that there are never any questions. Super!
- BOGIKA
During our cooperation with the Lanet company, we were repeatedly convinced of its reliability and high level of services. The team always demonstrates diligence, promptly solving tasks and meeting deadlines. Separately, it is worth noting the adequate ratio of price and quality. Services are provided at a high level, the cost remains competitive. We recommend this company to everyone who is looking for a reliable partner in the field of Internet marketing.
- Power up
It is a pleasure to work with the team. The work is delivered on time, managers respond promptly to the assigned tasks. Also, I would like to note that in controversial situations, the team went to a meeting, so we were able to find a compromise. We recommend the services of the Lanet CLICK team.
- UKRGASBANK
Promotion and advertising on Instagram, promotion and advertising on Facebook increase brand awareness, help to form a positive image, make it possible to communicate with the audience directly and even promote a brand or product without a website. Thanks to a number of free promotion methods and cheap advertising, social networks allow even projects with a small budget to develop relatively quickly.
It is widely believed that the service of targeted advertising involves only defining the audience and making the necessary settings, but this is not so. As part of the service, specialists carry out preparatory processes and develop a promotion scheme, after which they begin to set up the advertising campaign.
It is impossible to name the exact cost since it depends on many factors, in particular, on the choice of advertising platform. For example, Instagram ads, Facebook ads, and TikTok ads will cost differently. The price also depends on such factors as customization criteria, features of the target audience, level of competition, conversion rate, etc.
Targeted advertising is an effective tool for business promotion, regardless of its specificity and scale. It is successfully used by both giant companies and micro-businesses offering various services and products. To achieve the desired result, it is necessary to correctly draw up a strategy and select an advertising platform, taking into account the characteristics of the business. Targeted and contextual advertising will help you increase brand awareness and sales of your company.
Targeted advertising is one of the most affordable ways of online promotion. The cost of targeted advertising depends on many factors, but you can set up effective targeting with budgets of completely different sizes.
Targeted advertising allows you to attract numerous customers interested in your products and services. Accordingly, increase sales rate while reducing the advertising budget.
Targeted advertising allows you to attract many customers interested in your products and services. Accordingly, increase sales rate while reducing the advertising budget.
Let targeting
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Professional customization allows you to show your ads to users who are truly interested in your product.
This type of advertising is considered both the most inexpensive and the most effective way to promote, because it helps to increase the flow of customers, even with a small budget. By having identified the TA as accurately as possible, you will be able to reduce your advertising budget and get the desired results. In addition, the presence of the company’s website is not required for this type of promotion.
Since advertising on social networks allows you to tell as many interested users as possible about your offer, you get an increase in the conversion rate. As a result, sales are growing and profits’ rates are increasing steadily.
Target allows you not only to promote the company’s product, but share new products as well, talk about interesting promotions and offers, the principles of the company and its life in general. Consumers value the openness of the brand and follow the activities of such companies with special interest.
To successfully launch advertising, it is important to identify the strengths and weaknesses of your profiles, for which each account is analyzed by a specialist.
With the help of web analytics, experts determine the gender, age, geolocation of your customers, their interests and tastes. This helps to identify the audience interested in your products or services as accurately as possible, to understand their behavioral benefits and, therefore, to choose a platform for further SMM promotion.
A thorough approach is required. For effective promotion, it is important to carefully consider the content that will attract attention and be well remembered by potential customers, but will not be intrusive.
It needs several different options for text and graphic creatives that will be used in testing ads and the advertising campaign itself.
If you want the content to be seen by those people who can become potential customers of the brand, it is important to make all the settings as accurately as possible.
After the launch of ads, it is important to monitor the reaction of users and quickly make adjustments to the campaign settings depending on the preferences of the target audience. This will allow to improve the results and achieve maximum performance.
After the previous stage, you can begin scaling the campaign, which, in fact, will help achieve the planned sales figures.
Professional targeting will help you achieve the desired results in a short time. Entrepreneurs often try to set up online advertising on their own, believing that this will help reduce costs but in most cases, they still get the opposite result. If you don’t want to waste money but want to rapidly increase the number of sales in a short period, you should order targeting settings from professionals.
As we have already found out, such advertising is customized to the specific needs of the user, taking into account his social status, interests, location, search queries, hobbies, etc. That’s why it has such high efficiency. In addition to this main advantage, Lanet CLICK offers:
Don’t know how to properly set up targeted advertising in social networks? Contact Lanet CLICK! To request an individual consultation and receive examples of successful cases in your field, fill out the form on the website or call the manager.
A good strategy, perfectly selected digital tools, and their effective application will allow the business to increase profits, grow the customer base, and form recognition and loyalty. Do you want something like that? Contact us.
You have taken the first step towards effective online marketing. Our managers will contact you and consult you soon.
