{"id":41796,"date":"2021-11-16T17:50:07","date_gmt":"2021-11-16T15:50:07","guid":{"rendered":"https:\/\/lanet.click\/?p=41796"},"modified":"2025-08-21T18:01:15","modified_gmt":"2025-08-21T15:01:15","slug":"banerna-reklama-v-interneti","status":"publish","type":"post","link":"https:\/\/lanet.click\/ru\/banerna-reklama-v-interneti\/","title":{"rendered":"\u0411\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0435: \u0447\u0442\u043e \u044d\u0442\u043e \u0438 \u043a\u0430\u043a \u043e\u043d\u0430 \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u041c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0438 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0443\u044e \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u043f\u043e\u0447\u0442\u0438 30 \u043b\u0435\u0442. 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style=\"font-weight: 400;\">\u0441\u0430\u0439\u0442<\/span><span style=\"font-weight: 400;\">. <\/span><span style=\"font-weight: 400;\">\u041f\u0440\u0438\u043c\u0435\u0440\u044b \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b<\/span><span style=\"font-weight: 400;\"> \u043c\u043e\u0436\u043d\u043e \u0432\u0441\u0442\u0440\u0435\u0442\u0438\u0442\u044c \u043f\u043e\u0432\u0441\u044e\u0434\u0443: <\/span><span style=\"font-weight: 400;\">\u043d\u0430 \u0440\u0430\u0437\u043d\u044b\u0445 \u0441\u0430\u0439\u0442\u0430\u0445 \u0438\u043b\u0438 \u043f\u043b\u043e\u0449\u0430\u0434\u043a\u0430\u0445-\u0430\u0433\u0440\u0435\u0433\u0430\u0442\u043e\u0440\u0430\u0445. \u0422\u0430\u043a\u0436\u0435 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u0430 <\/span><span style=\"font-weight: 400;\">\u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445 (\u0427\u0438\u0442\u0430\u0439\u0442\u0435 \u0442\u0430\u043a\u0436\u0435: <a href=\"https:\/\/lanet.click\/ru\/format-discovery-v-google-ads\/\"><strong>\u0424\u043e\u0440\u043c\u0430\u0442 Discovery \u0432 Google Ads<\/strong><\/a>).<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0411\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432\u044b\u0441\u0442\u0443\u043f\u0430\u0435\u0442 \u043c\u043e\u0449\u043d\u044b\u043c \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u043c \u043f\u0435\u0440\u0444\u043e\u0440\u043c\u0430\u043d\u0441-\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438, \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0449\u0438\u043c \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u044c <a href=\"https:\/\/lanet.click\/ru\/check-website-traffic\/\">\u043f\u043e\u0441\u0435\u0449\u0430\u0435\u043c\u043e\u0441\u0442\u044c \u0441\u0430\u0439\u0442\u0430<\/a>, \u043e\u0445\u0432\u0430\u0442\u0438\u0442\u044c \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0439 \u0441\u0435\u0433\u043c\u0435\u043d\u0442 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0438 \u0440\u0435\u0448\u0430\u0442\u044c \u0434\u0440\u0443\u0433\u0438\u0435 \u0438\u043c\u0438\u0434\u0436\u0435\u0432\u044b\u0435 \u0437\u0430\u0434\u0430\u0447\u0438.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13774\" role=\"img\" src=\"https:\/\/lanet.click\/wp-content\/uploads\/2021\/11\/bannernareklama1.svg\" alt=\"\" width=\"785\" height=\"442\" \/><\/p>\n<h2>\u0412\u0438\u0434\u044b \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b<\/h2>\n<p><span style=\"font-weight: 400;\">\u0427\u0430\u0449\u0435 \u0432\u0441\u0435\u0433\u043e \u0432\u044b\u0434\u0435\u043b\u044f\u044e\u0442 \u0434\u0432\u0430 <\/span><span style=\"font-weight: 400;\">\u0432\u0438\u0434\u0430 \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b<\/span><span style=\"font-weight: 400;\">: \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u0447\u0435\u0441\u043a\u0430\u044f \u0438 \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u0441\u043a\u0430\u044f. \u0415\u0441\u043b\u0438 \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u0447\u0435\u0441\u043a\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u2014 \u044d\u0442\u043e <\/span><span style=\"font-weight: 400;\">\u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f \u0432 \u0444\u043e\u0440\u043c\u0430\u0442\u0435 PNG \u0438\u043b\u0438 JPEG, \u0442\u043e \u0441 \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0432\u0441\u0435 \u0441\u043b\u043e\u0436\u043d\u0435\u0435. \u041e\u043d\u0430 \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u0441\u043e\u0437\u0434\u0430\u043d\u0430 \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u0440\u0430\u0437\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439, \u0432 \u0447\u0430\u0441\u0442\u043d\u043e\u0441\u0442\u0438:<\/span><\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>HTML5<\/strong>. \u0410\u0434\u0430\u043f\u0442\u0438\u0432\u043d\u044b\u0439 \u0442\u0438\u043f \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432, \u0447\u0435\u0439 \u0440\u0430\u0437\u043c\u0435\u0440 \u043c\u0435\u043d\u044f\u0435\u0442\u0441\u044f \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u0440\u0430\u0437\u0440\u0435\u0448\u0435\u043d\u0438\u044f \u044d\u043a\u0440\u0430\u043d\u0430 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430.\u00a0\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>AMPHTML<\/strong>. \u0424\u043e\u0440\u043c\u0430\u0442 \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432, \u0441\u043e\u0437\u0434\u0430\u043d\u043d\u044b\u0439 <\/span><span style=\"font-weight: 400;\">\u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u043a\u043e\u0434\u0430 HTML \u0441 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0435\u0439 AMPHTML. \u041f\u043e\u043a\u0430\u0437 \u0442\u0430\u043a\u0438\u0445 \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432 \u043d\u0430\u0447\u0438\u043d\u0430\u0435\u0442\u0441\u044f \u0442\u043e\u043b\u044c\u043a\u043e <\/span><span style=\"font-weight: 400;\">\u043f\u043e\u0441\u043b\u0435 \u0432\u0430\u043b\u0438\u0434\u0430\u0446\u0438\u0438, \u0447\u0442\u043e \u0433\u0430\u0440\u0430\u043d\u0442\u0438\u0440\u0443\u0435\u0442 \u0431\u0435\u0437\u043e\u043f\u0430\u0441\u043d\u043e\u0441\u0442\u044c \u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c<\/span><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u041f\u043e\u043c\u0438\u043c\u043e \u044d\u0442\u043e\u0433\u043e, \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0443\u044e \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0442\u0430\u043a\u0436\u0435 \u0434\u0435\u043b\u044f\u0442 \u0437\u0430 \u0442\u0430\u043a\u0438\u043c\u0438 \u043a\u0440\u0438\u0442\u0435\u0440\u0438\u044f\u043c\u0438:<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0440\u0430\u0437\u043c\u0435\u0440 (\u0441\u0430\u043c\u044b\u0435 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0435 \u0440\u0430\u0437\u043c\u0435\u0440\u044b \u2014 1200&#215;1200, 1200&#215;628);<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0446\u0435\u043b\u044c (\u0446\u0435\u043b\u0435\u0432\u044b\u0435, \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0435, \u0440\u0435\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\/\u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433, \u0432\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0438\u0435);<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0444\u043e\u0440\u043c\u0430 (\u0432\u043e \u0432\u0441\u044e \u0448\u0438\u0440\u0438\u043d\u0443, \u043f\u043e\u0432\u0435\u0440\u0445 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b, \u043d\u0430 \u0444\u043e\u043d\u0435 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b \u0438 \u0434\u0440\u0443\u0433\u0438\u0435).<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13778\" role=\"img\" src=\"https:\/\/lanet.click\/wp-content\/uploads\/2021\/11\/bannernareklama2.svg\" alt=\"\" width=\"792\" height=\"446\" \/><\/p>\n<h2>\u0411\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430: \u043f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h2>\n<p><span style=\"font-weight: 400;\">\u041d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u0442\u043e, \u0447\u0442\u043e <a href=\"https:\/\/lanet.click\/ru\/kontekstna-reklama\/mediina-reklama\/\">\u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430<\/a> \u2014 \u043e\u0442\u043d\u043e\u0441\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0441\u0442\u0430\u0440\u044b\u0439 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u043e\u043d \u0434\u043e \u0441\u0438\u0445 \u043f\u043e\u0440 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u0435\u043d \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u0441\u0432\u043e\u0438\u043c \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430\u043c:<\/span><\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0421\u0443\u0449\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u043e \u043f\u043e\u0432\u044b\u0448\u0430\u0435\u0442 \u0443\u0437\u043d\u0430\u0432\u0430\u0435\u043c\u043e\u0441\u0442\u044c \u0431\u0440\u0435\u043d\u0434\u0430.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0412\u043e\u0437\u0434\u0435\u0439\u0441\u0442\u0432\u0443\u0435\u0442 \u043d\u0430 \u0448\u0438\u0440\u043e\u043a\u0443\u044e \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044e.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u041e\u0431\u043b\u0430\u0434\u0430\u0435\u0442 \u0433\u0438\u0431\u043a\u0438\u043c\u0438 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430\u043c\u0438.<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u041d\u043e \u0432 \u0442\u043e \u0436\u0435 \u0432\u0440\u0435\u043c\u044f \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0438\u043c\u0435\u0435\u0442 \u0441\u0432\u043e\u0438 \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043a\u0438, \u043e \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0441\u0442\u043e\u0438\u0442 \u0443\u043f\u043e\u043c\u044f\u043d\u0443\u0442\u044c:<\/span><\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0412\u044b\u0441\u043e\u043a\u0430\u044f \u0432\u0435\u0440\u043e\u044f\u0442\u043d\u043e\u0441\u0442\u044c \u00ab\u0441\u043b\u0438\u0432\u0430\u00bb \u0431\u044e\u0434\u0436\u0435\u0442\u0430 \u0438\u0437-\u0437\u0430 \u043d\u0435\u043a\u043e\u0440\u0440\u0435\u043a\u0442\u043d\u044b\u0445 \u043d\u0430\u0441\u0442\u0440\u043e\u0435\u043a.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u041f\u043e\u044f\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u0435\u0446\u0435\u043b\u0435\u0432\u044b\u0445 \u043a\u043b\u0438\u043a\u043e\u0432.<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u041e\u0442\u0434\u0435\u043b\u044c\u043d\u043e \u0441\u0442\u043e\u0438\u0442 \u0443\u043f\u043e\u043c\u044f\u043d\u0443\u0442\u044c \u043e \u0442\u0430\u043a\u043e\u043c \u044f\u0432\u043b\u0435\u043d\u0438\u0438 \u043a\u0430\u043a \u00ab\u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0441\u043b\u0435\u043f\u043e\u0442\u0430\u00bb. \u0418\u0437-\u0437\u0430 \u043f\u0435\u0440\u0435\u0438\u0437\u0431\u044b\u0442\u043a\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438 \u0438 \u0440\u0430\u0437\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b <\/span><span style=\"font-weight: 400;\">\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c<\/span><span style=\"font-weight: 400;\"> \u0443\u0436\u0435 \u00ab\u043d\u0435 \u0432\u0438\u0434\u0438\u0442\u00bb \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u0443\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u0438 \u0442\u0435\u0440\u044f\u0435\u0442\u0441\u044f \u0432 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u043c \u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u0441\u0442\u0432\u0435. \u041f\u043e\u044d\u0442\u043e\u043c\u0443 \u0447\u0435\u043b\u043e\u0432\u0435\u043a \u043d\u0435 \u0440\u0435\u0430\u0433\u0438\u0440\u0443\u0435\u0442 \u043d\u0430 \u0431\u0430\u043d\u043d\u0435\u0440\u044b, \u0430 \u0438\u0445 \u043d\u0430\u043b\u0438\u0447\u0438\u0435 <\/span><span style=\"font-weight: 400;\">\u0432\u044b\u0437\u044b\u0432\u0430\u0435\u0442 \u0443 \u043d\u0435\u0433\u043e \u0440\u0430\u0437\u0434\u0440\u0430\u0436\u0435\u043d\u0438\u0435, \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u0435\u0441\u043b\u0438 <\/span><span style=\"font-weight: 400;\">\u0440\u0430\u0437\u043c\u0435\u0440\u044b \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b<\/span><span style=\"font-weight: 400;\"> \u043d\u0435 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0442 \u0443\u0432\u0438\u0434\u0435\u0442\u044c \u0441\u043e\u0434\u0435\u0440\u0436\u0438\u043c\u043e\u0435 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u041d\u043e \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0430 \u0441\u0432\u0438\u0434\u0435\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0443\u0435\u0442 \u043e\u0431 \u043e\u0431\u0440\u0430\u0442\u043d\u043e\u043c \u0438 \u043f\u043e\u0434\u0442\u0432\u0435\u0440\u0436\u0434\u0430\u0435\u0442 <\/span><span style=\"font-weight: 400;\">\u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c<\/span><span style=\"font-weight: 400;\"> \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432. \u0413\u043b\u0430\u0432\u043d\u043e\u0435, \u043f\u043e\u043c\u043d\u0438\u0442\u044c, \u0447\u0442\u043e \u0435\u0434\u0438\u043d\u0438\u0447\u043d\u044b\u0439 <\/span><span style=\"font-weight: 400;\">\u043f\u0440\u0438\u043c\u0435\u0440 \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, <\/span><span style=\"font-weight: 400;\">\u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0441\u0440\u0430\u0431\u043e\u0442\u0430\u043b \u043d\u0430 \u043e\u0434\u043d\u043e\u043c \u0441\u0430\u0439\u0442\u0435, \u0432\u0440\u044f\u0434 \u043b\u0438 \u0441\u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u043d\u0430 \u0434\u0440\u0443\u0433\u043e\u043c. \u0412\u0441\u0435\u0433\u0434\u0430 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0438\u0441\u043a\u0430\u0442\u044c \u0442\u043e, \u0447\u0442\u043e \u0440\u0435\u0437\u043e\u043d\u0438\u0440\u0443\u0435\u0442 \u0441 \u0437\u0430\u043f\u0440\u043e\u0441\u0430\u043c\u0438 \u0438 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u0430\u043c\u0438 \u0432\u0430\u0448\u0435\u0439 \u0426\u0410 (\u0427\u0438\u0442\u0430\u0439\u0442\u0435 \u0442\u0430\u043a\u0436\u0435: <strong><a href=\"https:\/\/lanet.click\/ru\/portret-tsilovoi-audytorii\/\">\u041a\u0430\u043a \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u043f\u043e\u0440\u0442\u0440\u0435\u0442 \u0426\u0410<\/a><\/strong>)<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13782\" role=\"img\" src=\"https:\/\/lanet.click\/wp-content\/uploads\/2021\/11\/bannernareklama3.svg\" alt=\"\" width=\"801\" height=\"451\" \/><\/p>\n<h2>\u042d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b<\/h2>\n<p><span style=\"font-weight: 400;\">\u0411\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f <\/span><span style=\"font-weight: 400;\">Google<\/span><span style=\"font-weight: 400;\">\u00a0 \u043b\u0435\u0433\u043a\u043e \u0443\u0437\u043d\u0430\u0442\u044c, <\/span><span style=\"font-weight: 400;\">\u0433\u0434\u0435 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442\u0441\u044f \u0432\u0430\u0448\u0438 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f, \u043a\u0430\u043a\u0438\u0435 \u0438\u0437 \u043d\u0438\u0445 \u043f\u043e\u043b\u0443\u0447\u0430\u044e\u0442 \u0431\u043e\u043b\u044c\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043a\u043b\u0438\u043a\u043e\u0432 \u0438 \u043d\u0430 \u043a\u0430\u043a\u0438\u0445 \u0441\u0430\u0439\u0442\u0430\u0445 \u0431\u043e\u043b\u0435\u0435 \u0432\u044b\u0433\u043e\u0434\u043d\u043e \u0440\u0430\u0437\u043c\u0435\u0449\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0410\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0443\u044f \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0438\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438:<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u043f\u043e\u043a\u0430\u0437\u044b;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u043e\u0445\u0432\u0430\u0442\u044b;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0447\u0430\u0441\u0442\u043e\u0442\u0443 \u043a\u043e\u043d\u0442\u0430\u043a\u0442\u0430 \u0441 \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u043c;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">CTR;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">CPM, CPC \u0438 \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u044b\u0439 \u0421PM;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438 \u0438\u0437 \u043a\u043b\u0438\u043a\u043e\u0432 \u0432 <a href=\"https:\/\/lanet.click\/ru\/obrobka-lidiv\/\">\u043b\u0438\u0434\u044b<\/a>;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">ROI;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">viewability (\u0432\u0438\u0434\u0438\u043c\u043e\u0441\u0442\u044c);<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u043f\u0435\u0440\u0435\u0441\u0435\u0447\u0435\u043d\u0438\u0435 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0439.\u00a0<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0414\u043b\u044f \u043e\u043f\u0435\u0440\u0430\u0442\u0438\u0432\u043d\u043e\u0439 \u0440\u0435\u0430\u043a\u0446\u0438\u0438 \u043d\u0430 \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u044f \u0443\u0440\u043e\u0432\u043d\u044f \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438, \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0439\u0442\u0435 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u043e \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u0432 Google Analytics: \u043f\u0440\u043e\u0446\u0435\u043d\u0442 \u043e\u0442\u043a\u0430\u0437\u043e\u0432, \u0432\u0440\u0435\u043c\u044f \u043d\u0430 \u0441\u0430\u0439\u0442\u0435, \u0433\u043b\u0443\u0431\u0438\u043d\u0443 \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u0430, \u0440\u043e\u0431\u043e\u0442\u043d\u043e\u0441\u0442\u044c, \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u043e-\u0434\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a\u0438 \u0442\u0440\u0430\u0444\u0438\u043a\u0430 (\u0427\u0438\u0442\u0430\u0439\u0442\u0435 \u0442\u0430\u043a\u0436\u0435: <strong><a href=\"https:\/\/lanet.click\/ru\/dodati-sait-v-google-analytics\/\">\u041a\u0430\u043a \u0434\u043e\u0431\u0430\u0432\u0438\u0442\u044c \u0441\u0430\u0439\u0442 \u0432 Google Analytics<\/a><\/strong>).<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0427\u0442\u043e\u0431\u044b \u043e\u0446\u0435\u043d\u0438\u0442\u044c, \u043a\u0430\u043a \u0441\u0440\u0430\u0431\u043e\u0442\u0430\u043b\u0430 <\/span><span style=\"font-weight: 400;\">\u043c\u0435\u0434\u0438\u0439\u043d\u043e-\u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430, <\/span><span style=\"font-weight: 400;\">\u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e <\/span><span style=\"font-weight: 400;\">\u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442\u044c \u043a \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u0443 \u043e\u0446\u0435\u043d\u043a\u0438 \u043a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u043e, \u0443\u0434\u0435\u043b\u044f\u044f \u0434\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u043e \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u044f \u043a\u0430\u0436\u0434\u043e\u043c\u0443 \u0438\u0437 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u0439.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13786\" role=\"img\" src=\"https:\/\/lanet.click\/wp-content\/uploads\/2021\/11\/bannernareklama4.svg\" alt=\"\" width=\"880\" height=\"495\" \/><\/p>\n<h2>\u0413\u0434\u0435 \u0440\u0430\u0437\u043c\u0435\u0449\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0431\u0430\u043d\u043d\u0435\u0440\u044b<\/h2>\n<p><span style=\"font-weight: 400;\">\u041e\u0434\u043d\u043e\u0439 \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0445 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f <\/span><span style=\"font-weight: 400;\">\u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 Google Ads.<\/span><span style=\"font-weight: 400;\"> \u0414\u043b\u044f \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u043f\u043e\u0434\u043e\u0431\u043d\u044b\u0445 \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442\u0441\u044f \u0440\u0430\u0437\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043d\u044b\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b, \u0432 \u0442\u043e\u043c \u0447\u0438\u0441\u043b\u0435 \u0438 \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0439 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u043e\u0442 Google \u2014 Google Web Designer.\u00a0<\/span><span style=\"font-weight: 400;\">\u0421\u0435\u0442\u044c \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0435\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044f\u043c \u0448\u0438\u0440\u043e\u043a\u0438\u0439 \u0432\u044b\u0431\u043e\u0440 \u0444\u043e\u0440\u043c\u0430\u0442\u043e\u0432 \u0434\u043b\u044f \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u044f \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432, \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u0435\u0441\u043b\u0438 \u0432\u0430\u0441 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u0443\u0435\u0442 <\/span><span style=\"font-weight: 400;\">\u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043d\u0430 \u0442\u0435\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043f\u043b\u043e\u0449\u0430\u0434\u043a\u0430\u0445 <\/span><span style=\"font-weight: 400;\">\u0432 \u0430\u043d\u0433\u043b\u043e\u044f\u0437\u044b\u0447\u043d\u043e\u043c \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0435. \u0412\u0435\u0434\u044c \u0443 Google \u043d\u0430\u0441\u0447\u0438\u0442\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u0431\u043e\u043b\u0435\u0435 \u0434\u0432\u0443\u0445 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u0441\u0430\u0439\u0442\u043e\u0432-\u043f\u0430\u0440\u0442\u043d\u0435\u0440\u043e\u0432, \u043f\u043b\u044e\u0441 \u043e\u043d \u043e\u0445\u0432\u0430\u0442\u044b\u0432\u0430\u0435\u0442 \u0438 \u0438\u043d\u043e\u0441\u0442\u0440\u0430\u043d\u043d\u044b\u0439 \u0441\u0430\u0439\u0442\u044b.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0427\u0430\u0449\u0435 \u0432\u0441\u0435\u0433\u043e <\/span><span style=\"font-weight: 400;\">\u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0435 <\/span><span style=\"font-weight: 400;\">\u0432\u0441\u0442\u0440\u0435\u0447\u0430\u0435\u0442\u0441\u044f \u043d\u0430 \u0441\u0430\u0439\u0442\u0430\u0445. <\/span><span style=\"font-weight: 400;\">\u0411\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435<\/span><span style=\"font-weight: 400;\"> \u0441 \u0432\u044b\u0441\u043e\u043a\u043e\u0439 \u0434\u043e\u043b\u0435\u0439 \u0432\u0430\u0448\u0435\u0439 \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043f\u043e\u043c\u043e\u0436\u0435\u0442 <\/span><span style=\"font-weight: 400;\">\u0441\u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0441\u043e\u043b\u0438\u0434\u043d\u044b\u0439 \u0438\u043c\u0438\u0434\u0436 \u0438 \u043f\u043e\u0432\u044b\u0441\u0438\u0442\u044c \u0443\u0437\u043d\u0430\u0432\u0430\u0435\u043c\u043e\u0441\u0442\u044c \u0431\u0440\u0435\u043d\u0434\u0430 (\u0427\u0438\u0442\u0430\u0439\u0442\u0435 \u0442\u0430\u043a\u0436\u0435: <strong><a href=\"https:\/\/lanet.click\/ru\/videoreklama-v-google-ads\/\">\u0412\u0438\u0434\u0435\u043e\u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 Google Ads: \u043a\u0430\u043a \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u0442\u044c?<\/a><\/strong>).<\/span><\/p>\n<h2>\u0421\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u0442\u043e\u0438\u0442 \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0435<\/h2>\n<p><span style=\"font-weight: 400;\">\u0421\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c<\/span><span style=\"font-weight: 400;\"> \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0440\u0430\u0441\u0441\u0447\u0438\u0442\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u0438\u043d\u0434\u0438\u0432\u0438\u0434\u0443\u0430\u043b\u044c\u043d\u043e \u0432 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\u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0443\u044e \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u043f\u043e\u0447\u0442\u0438 30 \u043b\u0435\u0442. \u041d\u0430 \u043f\u0440\u043e\u0442\u044f\u0436\u0435\u043d\u0438\u0438 \u044d\u0442\u043e\u0433\u043e \u043f\u0435\u0440\u0438\u043e\u0434\u0430 \u043e\u043d\u0430 \u0441\u0435\u0440\u044c\u0435\u0437\u043d\u043e \u0438\u0437\u043c\u0435\u043d\u0438\u043b\u0430\u0441\u044c \u0438 \u043e\u0431\u0440\u0435\u043b\u0430 \u043d\u043e\u0432\u044b\u0435 \u0444\u043e\u0440\u043c\u044b, \u043d\u043e \u0432\u0441\u0435 [&hellip;]<\/p>\n","protected":false},"author":61,"featured_media":37252,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[194,200],"tags":[],"class_list":["post-41796","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-marketing","category-kontekstnaya-reklama"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"\u0427\u0442\u043e \u0442\u0430\u043a\u043e\u0435 \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u2714\ufe0f \u0412\u0438\u0434\u044b \u0431\u0430\u043d\u043d\u0435\u0440\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0435 \u2714\ufe0f \u0413\u0434\u0435 \u0440\u0430\u0437\u043c\u0435\u0449\u0430\u0442\u044c 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